Caribbean Strategy | 6 Tips to jumpstart your business success
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6 Tips to jumpstart your business success

6 Tips to jumpstart your business success

For start-up entrepreneurs, 2017 offers much potential. 2016 may not have been your best year but maybe it’s the year to pursue a big potential client or to renew your commitment to exceptional customer value.

Here are 6 tips to guide you along the way of making this year successful.

  1. Write down your ideas and goals

Daily conversations and encounters spark new ideas or refreshes thoughts on a forgotten goal. When the spark arises, take a note pad, mark the date and freely write each idea or goal down in as much detail as you can. This will act as a record for reflection, prioritization, planning and action.

  1. Create a plan to accomplish your goals

So your goals and ideas are written down, select at least two goals that you can commitment your time and resources to. Then sketch step-by-step tasks of what needs to be accomplished in order to achieve the goal. By breaking the goal down into bite sized and manageable tasks you will gradually move closer to achieving it.

  1. Research, discuss and get your ideas validated

You’re on your way! The next step is to gather as much insights on competitors and get your ideas validated. Discuss what you learnt about the competition against your product ideas with potential customers, investors or advisors. This way you will sharpen your idea and enhance its potential to create real value for customers.

  1. Communicate your purpose and vision often

Your idea has been fleshed out and validated, now its time to refine your value proposition. Customers want to know that in providing a solution to their problem you also have a purpose beyond profits. Be sure to articulate your vision clearly and in a language they can relate to.

  1. Partner with aligned mentors and partner to disrupt

Starting out has its limitations. You may not have the finances, resources or network to go big right away, but finding the right partner can help supplement these shortcomings and open doors to new opportunities to transform your industry. Be selective and ensure your visions align.

  1. Stay on top of your numbers

Understanding your cost to acquire a new customer and your products’ profit margin/s are key to making the right decisions for your business. These are the numbers investors ask for, so get to know these numbers early on and keep an accurate record of your finances.

Go ahead, pursue that goal.